Since 1991, “Maalala Mo Kaya” has been a part of every Filipino home. Each episode features real-life story that brings laughter and tears that strengthen the ties that bind all of Kapamilyas wherever they are in the world.
Week after week, the program never fails to deliver unique stories that give inspiration, hope, and life lessons. Each letter read by its host Charo Santos has been a chronicle of the struggles and different experiences of Filipinos of different generations and all walks of life. No other television program has made this much impact on the life and culture of Filipinos as a people.
Year 2016 is a special milestone as “MMK” celebrates 25 years of being the Filipino people’s diary. To mark its silver anniversary, the program launched a year-long celebration to thank viewers for their continued support, and to pay tribute to all the people who have been part of its success.
The celebration kicked off in “ASAP” last Sunday (May 29), which brought together some of the letter senders who shared their life journeys with “MMK,” accompanied by some of the artists who gave life to their stories, including Dawn Zulueta, Gina Pareño, Bea Alonzo, Kathryn Bernardo, and Nora Aunor.
The “ASAP” special also teased “MMK’s” commemorative album – a collection of songs that have touched viewers, and soon to be made available in all record stores nationwide.
Viewers can also review the program’s colorful history by visiting the website mmk.abs-cbn.com to reminisce the narratives, teachings, and personalities featured in “MMK.” A timeline called “MMK Through the Years” and a section called “MMK 25 Memories” showcase the most memorable episodes that made a mark on the hearts and minds of its viewers. In another section called “iKwento,” fans will be able to send their life stories to Charo by writing a letter or uploading a video for a chance to be featured in the program.
Netizens can also join in the celebration by posting “Life Lines” on their social media accounts, shareable artcards and video clips containing the most unforgettable lines from different episodes. Check out @MMKOfficial on Twitter and Instagram or www.faceboook.com/MMKOfficial.
To show its heartfelt gratitude to all its letter senders, “MMK” will bring them together in “MMK Kamustahan,” where they will get a chance to interact with Charo and catch up with one another. The first get-together will be held in Davao on July 9, with another leg in Luzon in August.
Charo will also reach out to other parts of the globe, delivering inspirational talks to overseas Filipinos in the “Kwentuhang Kapamilya” series. Global Kapamilyas will be given the opportunity to share their experiences living and working abroad. “Kwentuhang Kapamilya” will kick off in Madrid, Spain on June 26, and proceed to Hong Kong on July 24. Other legs include New Jersey, USA on September 9, Alberta, Canada on September 11, and Japan on October 16.
Join “MMK” as it celebrates its 25th anniversary by visiting mmk.abs-cbn.com. Exclusive anniversary merchandise is also now available at the ABS-CBN Store (www.abs-cbnstore.com). Shop for your MMK 25 merchandise here. For updates, just follow @MMKOfficial on Twitter and Instagram or “like” www.faceboook.com/MMKOfficial.
Don’t miss the longest-running drama anthology in Asia, “MMK,” every Saturday on ABS-CBN or ABS-CBN HD (SkyCable ch 167). Catch its latest episodes on iwantv.com.ph or skyondemand.com.ph for Sky subscribers.