ABS-CBN continued to capture the hearts of Filipinos who have relied on it for comprehensive news and values-oriented shows as the Kapamilya network registered an average audience share of 42% in November, versus GMA’s 30%, according to data from Kantar Media.
“FPJ’s Ang Probinsyano” (34.8%) is still king as it remains on top of most watched programs, followed closely by “The Voice Kids” (34.7%) that ended another season on a high note.
“TV Patrol” (28.9%) kept its position as the most watched primetime newscast, “Starla” (27.4%) climbed two spots higher, and weekend fantasy show “Parasite Island” (27.2%) secured the fifth spot.
Completing the list of the top ten shows are breakthrough 2-in-1 reality show “Your Moment” (24.9%), weekend magazine program “Rated K: Handa Na Ba Kayo” (23.8%), sitcom “Home Sweetie Home: Extra Sweet” (23.1%), and the award-winning drama anthology “Maalaala Mo Kaya” (22%).
ABS-CBN also emerged triumphant in all time blocks in November. In the primetime block (6:00 PM-12:00 MN), it logged 44% share, beating GMA’s 30%. For the afternoon block (3:00 PM-6:00 PM), ABS-CBN got 43%, compared to GMA’s 33%; 40% in the noontime block (12:00 NN-3:00 PM), versus GMA’s 31%, and 38% in the morning block (6:00 AM-12:00 NN), in contrast to GMA’s 25%.
Likewise, the Kapamilya network was also victorious in Metro Manila in November as it recorded 40% share, beating GMA’s 26%. In Mega Manila, ABS-CBN also got 34%, while GMA only clinched 31%.
In Total Luzon, ABS-CBN got 38%, versus GMA’s 32%. It also won in Total Visayas with 52%, in contrast to GMA’s 23%, as well as in Total Mindanao with 47%, trailing GMA’s 28%.
Multinational audience measurement provider Kantar Media uses a nationwide panel size of 2,610 urban and rural homes that represent 100% of the total Philippine TV viewing population.