My Puhunan enters year four of championing Filipino entrepreneurs

My Puhunan enters year four of championing Filipino entrepreneurs 1

A barrio boy turned international fashion designer, a grillery chain owner who started out as a waiter, a mother and son whose neighborhood burger joint has grown into a full-fledged franchise—they are just three of the many successful Filipino entrepreneurs who have been featured by Karen Davila on ABS-CBN’s “My Puhunan.”

Now on its fourth year, the program continues to transform the lives of many Filipinos by encouraging them to start their own businesses even with just a small capital. Just like “Lugaw Queen” Beverly Aquino, who started with only P1,000 capital and is now earning more than P50,000 a day.

According to Davila, her constant exposure to enterprising Filipinos has made her consider starting a business of her own.

“What I love about the show is that it changes the mindset of Filipinos that you need to work overseas to earn money and prosper. We show them that even with a small capital or through using one’s gift of gab or talent, one can be successful. I am learning from the program myself and now I want to have my own business,” she shared.

However, more than simply sharing the triumphant journey of Filipinos, “My Puhunan” has also empowered those that the program has featured to become mentors, as well.

To celebrate its fourth anniversary, Davila and the program recently brought their “Kabuhayan Caravan” to a barangay in Caloocan to conduct livelihood seminars for people in search of new or additional source of income for their families.

What made the project more special was that the businessmen imparting their ideas, skills, and tips to residents were alumni of the show, fondly called by the staff of the show as “Ka-Puhunan partners.” The likes of Grace Barios of BeauQuest and Remilly Co of Remilly’s Yema Cake suddenly became business resource speakers from being newbie business owners.

Another example is popular designer Avel Bacudio, who met the then 24-year old farm boy Joemel Calma when the latter was featured in the show in 2014. Avel shared his knowledge of the world of fashion and even some designing tools to Joemel, who took to heart the advice of his idol.

Joemel’s exposure on My Puhunan also led him to a job offer abroad, and now, he is dressing up celebrities and has his own success story to tell.

Remilly Co, a former vendor in Divisoria who is now managing over 20 branches of her cake brand, said her exposure in the program led to many orders.

“We couldn’t believe that there are viewers like that who upon seeing you on TV will look for you to try your product even if they live very far,” Co said.

The mother and son duo behind DonJar Big Boodle Burger, meanwhile, saw their branches double to 30 after the airing of their episode.

“After we were interviewed in the show, our phones won’t stop ringing, a lot of people were inquiring. Our franchises increased, we were so happy,” said Emilie Abejar, who also shared that people would recognize them from the program and ask for pictures with them.

Davila and the “My Puhunan” team, meanwhile, remain motivated in inspiring more Filipinos to get into business and in promoting Filipino-made products and local establishments. Through showing Filipinos how far hard work, faith in God, and trust in themselves can take them, they show is also able to contribute to society and in nation-building.

Watch “My Puhunan” every Tuesday, 9:30pm on DZMM TeleRadyo and after “Bandila” on ABS-CBN and ABS-CBN HD. Viewers can also watch My Puhunan on ANC at 7:30pm on Sunday, with replays on Monday at 11:30pm, and Thursday at 1:30pm. They can also watch online via and For updates, go to